1. For people looking for solutions for their needs by using keyword
2. SE does not always show the best result
3. You should know what kind of keyword search is over
4. The main reason, keyword research tools that help you to see it on the web to find what works and what does not
There are many types of tools for keyword research. In his word tracker, keyword discovery, google AdWords etc one.
Most people use google AdWords - it's much faster and can be used for free.
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