Google analytics: This is a free yet very powerful tool that provides with all the data that you will need to promote your website. This will allow you to include Google Adworks which will help you track the rate of conversions for each keyword.
Advanced statistics: This is
good for analyzing basic data and this is available readily on most servers.
Minty and Clicky: These are both
very inexpensive tools that have similar properties like Google analytics.
Click: This is comparatively
expensive and you can download it; this offers top class analytics and is very
user friendly for non technical people.
Google AdWords Tool: This tool
will give you a suggestion on the keywords that can be very useful for your
website.
Word tracker tool: This tool
will show you the questions that contain the keywords that your website uses.
Compete Analytics: This tool
will show all the keywords that send most of the traffic to competitors
websites.
Keyword Spy tool: This shows the
particular keywords that the competitors are purchasing.
IndexRank: This tool helps to
compare the rank of your website with that of the competitors on the various
search engines.
Google Optimizer tool: This
helps you to enhance your profits by increasing your CPA and subsequently
you’re ROI.
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